
Use Notion as a Headless CMS with Next.js
Introduction
Notion has evolved from a simple note-taking app to a powerful content management system that can serve as a headless CMS for modern web applications. 3 In this guide, we'll explore how to build a complete blog system using Notion as the content backend and Next.js as the frontend framework.
Why Choose Notion as a Headless CMS?
Benefits:
- Familiar Interface : Content creators can use Notion's intuitive editor
- Rich Content Support : Native support for images, code blocks, callouts, and more
- Real-time Collaboration : Multiple team members can edit content simultaneously
- Cost-Effective : Free for personal use, affordable for teams
- API-First : Official Notion API provides programmatic access to content
Challenges to Consider:
- Image URL Expiration : 1 Notion image URLs change regularly, requiring workarounds
- API Rate Limits : Need to implement caching strategies for production use
- Build Performance : Large content volumes can slow down static generation
Technical Implementation
1. Setting Up Notion Integration
First, create a Notion integration and database:
2. Notion Client Setup
Our implementation uses the official Notion client:
3. Content Fetching Logic
We implemented two main functions:
Fetching All Blog Posts:
Fetching Individual Posts:
4. API Routes Implementation
Next.js 15 introduced async params, requiring updated type definitions:
5. Frontend Components
Our blog implementation includes:
Blog Listing Page:
- Responsive grid layout
- Loading states with consistent branding
- Error handling
- Navigation breadcrumbs
Individual Blog Post Page: - Rich content rendering for various Notion block types
- Image optimization and responsive sizing
- Syntax highlighting for code blocks
- Proper typography and spacing
6. Content Rendering
We built a comprehensive block renderer that handles:
Production Considerations
Performance Optimization
- Static Generation : Use Next.js SSG for better performance 2
- Incremental Static Regeneration : Update content without full rebuilds
- Image Optimization : Implement proper image handling strategies
Deployment Fixes
We resolved several TypeScript compilation issues:
- Updated API route params typing for Next.js 15
- Fixed missing type imports for Notion client
- Ensured proper type safety throughout the application
Best Practices
- Environment Variables : Secure API keys and configuration
- Error Handling : Graceful fallbacks for API failures
- Loading States : Consistent user experience during data fetching
- Type Safety : Comprehensive TypeScript implementation
- SEO Optimization : Proper meta tags and structured data
Alternative Solutions
For production applications, consider these approaches to address Notion's limitations:
- External Image Storage : 1 Use services like Supabase or Cloudinary for image hosting
- Database Caching : Store processed content in external databases
- Build-time Processing : Convert Notion content to static files during build
Conclusion
Using Notion as a headless CMS provides an excellent developer and content creator experience for personal blogs and small to medium-sized projects. While there are challenges around image handling and API limitations, the benefits of familiar editing interface and rich content support make it a compelling choice.
Our implementation demonstrates a complete solution that handles:
- ✅ Content fetching and caching
- ✅ Rich content rendering
- ✅ Responsive design
- ✅ Type safety
- ✅ Production deployment
The combination of Notion's powerful editing capabilities with Next.js's performance optimizations creates a modern, maintainable blog platform that scales with your content needs.

Fumi Nozawa
Digital Marketer & Strategist
Following a career with global brands like Paul Smith and Boucheron, Fumi now supports international companies with digital strategy and market expansion. By combining marketing expertise with a deep understanding of technology, he builds solutions that drive tangible brand growth.
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